Wednesday, 15 October 2008

The Grand Social

The Grand Social is an innovative new online marketplace for Australian and New Zealand designers. Working closely with each of the brands housed in their virtual shopping centre, The Grand Social delivers direct from the designer, so consumers and followers of fashion can enjoy them no matter where they are.

Acting as a platform to labels such as Ruby Smallbone, Nathan Smith, myPetsQuare, Daniel Avakian, GRAZ, Nookie, Anna & Boy, Deadly Ponies, A.T.G, bec & bridge, Oscar & Elvis, Sewn, Trimapee, The Academee, POL, Isson eyewear, AppleGator footwear and jewellery labels Zoemou, ZM 925 and Matt Weston, this webstore is unlike any typical online store as its point of difference is that instead of buying and holding designer stock to sell, it connects consumers from anywhere in Australia and the world directly to the designers giving them access for the first time to their complete range, as well as those limited edition pieces, one offs and samples that never make it to the stores.

The exciting news is that for five days only The Grand Social will be appearing in a pop-up store at 461 Oxford Street Paddington between Wed 22nd Oct to Sun 26th Oct from 10am - 6pm and to compliment this special event they will be showcasing a collaboration series of limited edition pieces from their featured designers titled “Black Summer” combining the classic elegance of black with a blue sky summer.

A selection of these pieces has been featured in the photo shoot below.

If you don't live in Sydney, fear not, they haven't forgotten about you - the collection will also be launched simultaneously at; on Wednesday the 22nd of October.

To celebrate, A New Muse would like to offer you the chance to WIN A $500 GIFT VOUCHER to spend on The Grand Social!

Just follow this link;

All you need to do is click on the codeword ANEWMUSE and answer the question, What item would you love to own in black?

Good luck x

1 comment:

AusAnna said...

Oh I love Ruby Smallbone. Great Idea. Love the article, great writing :)